Blog - The Social Julie
Instagram & Selling

Instagram & Selling

If you use social media to sell your products and services, you can’t ignore Instagram. One billion people use Instagram every month and 500 million use the platform daily. It’s not just the number of users that make it desirable, it’s who is using it. If your target...
The Benefits of Using Facebook Groups for Business

The Benefits of Using Facebook Groups for Business

When social media was in its infancy businesses did not have many choices for getting noticed online. Business professionals could establish a presence on business-oriented platforms such as LinkedIn and that was about it. Facebook put the “social” in social media and...

Planning Your Social Media Success for 2019

It’s the start of a new year and what better time to take a closer look at your social media and how you can maximize its benefits for your marketing campaigns? If your efforts to date have been sporadic and unorganized, now’s the time to develop a more comprehensive...
Would my business profit from Facebook Ads?

Would my business profit from Facebook Ads?

There probably isn’t a business in existence today that hasn’t asked itself this question – “would my business profit from Facebook?” The short answer is “most likely.” After all, vast numbers of people in the widest range of demographics, psychographics, and...

Tips for Creating a Content Calendar

If you’re a business owner or manager, you know how tough it is to handle the day-to-day challenges of running a business. Add to this the burden of marketing, which in this day and age requires a near constant online presence. In fact, one of the biggest complaints...
Building Relationships With Social Media

Building Relationships With Social Media

Today, there is a single marketing tool that is, by far, the most powerful available to commercial and retail marketers: social media. Just a few scant years ago, social media was viewed as the domain of teenagers, sharing gossip, selfies, and idle personal chatter of...
Drip Funnels: what they are and why you need them

Drip Funnels: what they are and why you need them

This is a great time to be a small business marketer. Every day, more and more digital and automated outreach tools become available to make your job easier, more efficient, and more effective. Many of these marketing solutions are designed to support something called...
How Email Marketing Supports Your Social Media Marketing

How Email Marketing Supports Your Social Media Marketing

There are some people who scoff at email, claiming it’s as outdated as fax machines and just as slow. But they couldn’t be further from the truth. Today, email marketing can play a vital role in a highly efficient and effective social media marketing campaign. Email...

What is a chat bot and how to create one

Chatbots are all the latest craze. You may or may not have experienced a chatbot yet… yet! Not sure what a chatbot is? Think about emails lists and what happens when you send out an email to that list. You’re lucky if you get 16% of people to even open the...